Retaining key employees is one of the biggest challenges business owners face, and losing them can be both operationally and financially devastating. Replacing a key employee can cost up to 200% of their salary, not to mention lost productivity and revenue. Instead of offering equity, business owners can use specially designed whole life insurance policies to create long-term incentives while maintaining control. By identifying inefficiencies in cash flow, business owners can fund these strategies without increasing expenses. The key to retention isn’t just higher pay—it’s understanding what truly matters to employees and structuring benefits that align with their goals.
